December 6, 2016
Stevie Watkins has recently completed a set of TVCs for American Express, showcasing their brand new look. Australia was the first to go to market with the new style, which is being driven by Ogilvy London, and locally by their Sydney office.
The updated approach takes cues from previous campaigns but gives them a fresh and focused aesthetic. Inventive, dynamic transitions, which are hallmarks of Amex, are still very much a feature – so pack your bags, strap in and check ‘em out!